The Challenge And The Potential Opportunity
Throughout the financial services industry, there is a palpable desire to “move upstream” by attracting, serving, and retaining wealthier clients. The good news is that wealth continues to grow at a steady pace on a global basis and the percentage of total wealth has begun to spread across other, underserved segments of the wealthy population1. The bad news is that the desire to move upstream typically does not include a corollary exploration and exposure of gaps in knowledge, offering, and approach. This piece will explore the shifting High-Net-Worth marketplace as well as provide strategic and tactical considerations to gain market share.